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FloSports, D.C. United Reach Multiyear Broadcast Partnership

DC United (Wikimedia/fuseboxradio)
DC United (Wikimedia/fuseboxradio)

FloSports, the innovator in live digital sports and original content, has announced a multiyear agreement with four-time Major League Soccer (MLS) Cup champions D.C. United to provide live and on-demand coverage for nearly all D.C. United home and away games and other select matches beginning in the 2019 season.

The local media partnership marks the first-ever agreement for FloSports with a team in one of North America’s “Big Five” professional sports leagues. The agreement will also feature both English- and Spanish-language broadcasts.

All games in this agreement will be aired in high definition on FloFC.com, the company’s 25th sports vertical, which is dedicated entirely to soccer content and coverage. In addition to being the home for live streamed soccer matches, FloFC will feature original D.C. United programming and exclusive content, highlighted by behind-the-scenes access, preseason training coverage, and more.

“D.C. United are committed to providing fans with an innovative and high-quality viewing experience for all of their regionally broadcast matches,” D.C. United senior vice president Sam Porter said. “Our deal with FloSports presents a new and unique opportunity for fans to get behind-the-scenes access to the D.C. United first team, including Wayne RooneyLuciano AcostaBill Hamid and Paul Arriola, while also providing a world-class broadcast production for viewers.”

“We’re thrilled to enter into this partnership with D.C. United,” FloSports co-founder Mark Floreani said. “We feel fortunate to find a partner that understands what we do, and also understands how passionate we are about the sports we cover. We think this is the start of something great for FloSports, and we can’t wait to begin the 2019 season.”

In addition to D.C. United matches, FloFC.com has exclusive live and on-demand rights in Canada to the Coppa Italia and Supercoppa Italiana through a partnership with Lega Serie A, as well as global co-exclusive rights to more than 200 men’s and women’s Big Ten soccer matches through FloSports’ partnership with the Big Ten Network.

“We are looking forward to bringing passionate D.C. United fans coverage of their favorite team both at home and away,” FloSports vice president of global rights acquisition Mike Levy said. “This partnership promises to expand coverage of one of the most competitive and exciting teams in the league, and we are honored they will call FloFC home.”

“FloSports will provide the Black-and-Red with additional resources to film and produce in-depth features and interviews with team personnel to show fans what daily life looks like through the lens of players and coaches,” said Porter. “D.C. United will be at the forefront of soccer viewership and will allow fans who are unable to attend matches to still get the full viewing experience with the added value of behind-the-scenes content. We wanted to make D.C. United more accessible and transparent to the fans, and our deal with FloSports will enable us to do that and to better serve the entire community.”

To access live and on-demand coverage of all D.C. United matches and more, visit FloFC.com and become a monthly or annual PRO subscriber. Either subscription unlocks access to premium content across the entire FloSports network. Watch the matches across all screens by downloading the FloSports app on iOS, Roku, or Apple TV 4.

Streaming more than 10,000 live competitions per year, FloSports continues to emerge as the global leader in live, in-depth, and on-demand digital coverage for passionate sports fans.

For more information, visit FloFC.com or FloSports.tv.

About Jerry Milani

Jerry Milani is a freelance writer and public relations executive living in Bloomfield, N.J. He has worked in P.R. for more than 25 years in college and conference sports media relations, two agencies and for the International Fight League, a team-based mixed martial arts league, and now is the PR manager for Wizard World, which runs pop culture and celebrity conventions across North America. Milani is also the play-by-play announcer for Caldwell University football and basketball broadcasts. He is a proud graduate of Fordham University and when not attending a Yankees, Rams or Cougars game can be reached at Jerry (at) JerryMilani (dot) com.

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