Home / News / La Vida Baseball Launches New Series, Mas Que Un Juego, Featuring Conversations with Iconic Latino MLB Players

La Vida Baseball Launches New Series, Mas Que Un Juego, Featuring Conversations with Iconic Latino MLB Players

credit: David Shankbone

La Vida Baseball, the nation’s leading multi-language Latino baseball lifestyle media company, is gearing up to launch its newest show Mas Que Un Juego, on Thursday, January 7, 2021 via La Vida Baseball’s (@lavidabaseball) social media platforms. The new show celebrates the Latino experience through unfiltered conversations with some of the biggest names in baseball including current and former Latino MLB players. This announcement is the first of several new content initiatives and distribution partnerships planned for 2021.

“As Latinos, it is important that we continue to shape our own narrative. Opportunities like Mas Que Un Juego help us do that,” says Luis Tiant, former Boston Red Sox pitcher.

The first captivating episode features a candid and compelling conversation on culture and identity with Hall of Famer Edgar Martinez, Hall of Famer Vladimir Guerrero and former MLB great, pitcher Luis Tiant.

Mas Que Un Juego is an opportunity for fans to hear the most revered figures in sports openly talk about their experiences and stories. The half-hour long episode features authentic and passionate discussions about the game of baseball and the issues that are important to Latinos and their communities. Listeners are granted unprecedented access as these players share intimate stories about their lives outside of baseball and what it means to be Latino in professional sports in the United States.

“La Vida Baseball is launching Mas Que Un Juego to reflect a time when we’re celebrating all things Latinx and taking a hard look at the lack of inclusion in the United States,” says Jesse Menendez, La Vida Baseball Managing Director. “It’s important to continuously engage the growing Latino audience in authentic ways by sharing our stories and journey – from how we arrived in the U.S., to how our upbringing in our país has shaped who we are, uplifting stories about our beloved communities and hearing how the struggles of being Latinx and immigrants applies to all of us, including pro athletes.”

La Vida Baseball host and producer Jennifer Mercedes (@LaChicaDeportes) is at the helm of this roundtable discussion. Mas Que Un Juego will air on La Vida Baseball’s (@lavidabaseball) social media platforms and LaVidaBaseball.com. The series will run throughout 2021.

For more information about La Vida Baseball and Mas Que Un Juego, please visit lavidabaseball.com.

About Jerry Milani

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Jerry Milani is a writer and public relations executive living in Bloomfield, N.J. He has worked in P.R. for more than 30 years in college and conference sports media relations, two agencies and for the International Fight League, a team-based mixed martial arts league, and as a freelance professional. His PR clients have included Wizard World and FAN EXPO, which produce pop culture and celebrity conventions across North America, USA Wrestling, the National Lacrosse League, Strat-O-Matic Media, the Pacific Life Open and Pilot Pen Tennis tournaments and dozens of others. Milani is also the director of athletic communications for Caldwell University. He is a proud graduate of North Rockland High School and Fordham University and when not attending a Yankees, Rams or Cougars game can be reached at Jerry (at) JerryMilani (dot) com.

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