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Toyota Salutes Negro Leagues Baseball Centennial with Upcoming Commercial

In celebration of an iconic moment in American history, Toyota pays tribute to 100 years of Negro Leagues Baseball in the latest creative as part of the marketing campaign for the all-new 2020 Toyota Highlander. Filmed partly at the Negro Leagues Baseball Museum in Kansas City, Missouri, the commercial, titled ...

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PlayersTV To Launch In March With Sports Lifestyle Content

Today, the Players Media Group – a sports-centric new media entertainment company – announced the creation of PlayersTV, a new network dedicated to sports lifestyle and culture entertainment. With elite professional athletes such as legends Carmelo Anthony, Vernon Davis, CJ McCollum and Chris Paul as partners – among others – ...

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Raptors President Ujiri & Giants Of Africa Announce August Youth Festival

The first-ever Giants of Africa festival – a week-long celebration focused on youth, basketball, empowerment and education – is to be held in Kigali, Rwanda this summer. The Giants of Africa Festival will bring together boys and girls from 11 African countries to highlight and celebrate each country’s unique culture ...

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SLAM x FaZe Clan Pop-Up Call of Duty Tournament Featured eSports, NBA Superstars

The NBA All-Star Game wasn’t the only game in town this week. Gamers from around Chicago came out for the SLAM x FaZe Clan Pop-Up Call of Duty Modern Warfare Tournament presented by PLLAY at the Champion Store on North Milwaukee Ave. The event was sponsored by esports icons, FaZe Clan and SLAM along with up-and-coming ...

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beIN SPORTS XTRA Launches on Pluto TV

beIN SPORTS announced today the addition of beIN SPORTS XTRA, the network’s free, 24/7 English-language live sports streaming channel, to Pluto TV’s current programming lineup. Pluto TV has more than 20 million monthly active users – all of whom now have access to the world-class LIVE sports content offered by ...

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Award-Winning ‘Jump Shot’ Documentary Announces Special One-Night Theatrical Release

Jump Shot, the documentary that uncovers the inspiring true story of Kenny Sailors, the developer of the modern day jump shot in basketball, is set for a special one night only theatrical event on April 2. The film, executive produced by Stephen Curry‘s Unanimous Media, will be released in more ...

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2020 SportsCon Officially Returns To Dallas July 10-12

After a successful first year, SportsCon returns to Dallas and makes a jump to over 200 professional athletes and personalities, additional owners, and a new location. The first and largest sports-focused convention in the country owned by Tony Romo and Ezekiel Elliott now includes Melvin Gordon and Demarcus Lawrence as ...

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For Soccer Ventures Announces Initial Three Acquisitions

For Soccer Ventures, the recently launched investment firm focused on the growth and long-term development of American soccer, today announced the acquisition of its first three businesses, helping to shape the vision and ambition of the company in 2020 and beyond. Those companies, FootyCon, The Association, and Kicks To The ...

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beIN SPORTS Strikes Partnership With XUMO TV

beIN SPORTS announced today the launch of beIN SPORTS XTRA, the network’s free, 24/7 English-language live sports streaming channel, on XUMO TV’s leading, free, ad-supported streaming TV service in the U.S., followed shortly by availability in Canada. beIN SPORTS XTRA (Channel 746) joins the growing list of 190+ channels on ...

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National Lacrosse League Names Katie Lavin Vice President, Marketing

The National Lacrosse League (@NLL) today announced that Katie Lavin has joined the NLL as Vice President of Marketing. A veteran in the brand, sports and event marketing space, Lavin brings over 16 years of experience to the NLL, having held senior marketing roles at 20thCentury Fox Filmed Entertainment, Wasserman ...

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