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How Twitter Can Increase Sport’s Brand Loyalty

Sports and social media are two of the biggest industries in the world, but how can they combine their forces to help each other succeed? Twitter is a platform that sports fans run to, whether to find information on individual teams or players, view different opinions, or share their thoughts. ...

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beIN SPORTS USA, Canada To Exclusively Broadcast LaLiga Until 2024

LaLiga and beIN MEDIA GROUP (“beIN”) have today announced that as part of their global partnership, beIN SPORTS USA and Canada will exclusively broadcast LaLiga, one of the world’s leading club soccer competitions, until 2024. The new agreement comes just days before the start of a hotly-anticipated 2019-20 season, which ...

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iQIYI Sports Adds LaLiga 2019/20 Rights

iQIYI Sports, a joint venture between iQIYI, Inc. (NASDAQ:IQ) (“iQIYI” or the “Company”), an innovative market-leading online entertainment service in China, and Super Sports Media, will be live streaming exclusively the 2019/20 season of LaLiga Santander (“LaLiga”) for the China market. LaLiga is the top professional football division of the Spanish football league ...

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Bank Looks To Cash In On New Giants Partnership

“My mother always said you are known by the company you keep, and I think we are in great company.” With that, Investors Bank CEO Kevin Cummings helped kick off an expansion of their one year relationship with the New York Giants Tuesday, which  now brings Investors Bank a bigger ...

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Stadium To Broadcast 31 Regular Season College Football Games

Stadium, the first 24/7 multi-platform sports network, today announced a coast-to-coast lineup of 31 regular season football games from three conference partners that will run across Stadium’s over-the-air network, WatchStadium.com, Facebook and dedicated channels on Roku, Sling TV and Fubo TV. In partnership with Facebook, 15 of those games will ...

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Sports Network Adds “Weekend Winners” to Weekday Lineup Featuring Hope Solo, Starting August 19

beIN SPORTS is thrilled to welcome Hope Solo as the newest addition to the network’s team of on-air personalities. Hope will be co-hosting a new show, “Weekend Winners” alongside veteran beIN SPORTS journalist, Jeremy St. Louis. The weekly show will premiere on Monday, August 19th at 7 PM ET/ 4 ...

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‘La Vida Baseball’ Announces Landmark Content Deal with Houston Chronicle

TeamWorks Media, the award-winning leaders in digital storytelling, today announced a landmark content partnership between its fast growing platform La Vida Baseball and the Houston Chronicle to provide print and video content for coverage of the Houston Astros, Texas Rangers and other features of interest. It is the first-ever content ...

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Smokey Bear Celebrates 75th Birthday

Smokey Bear, the face of the longest-running PSA campaign in United States history, turned 75 on Friday, continuing his legacy of bringing awareness to unwanted, human-caused fires in America. Smokey Bear’s wildfire prevention campaign has had a dramatic impact since its introduction in 1944. This progress continues today, with an ...

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ATP Media Partners With GameOn For Social Engagement

Today, during the Coupe Rogers ATP Masters 1000 event in Montreal and ahead of the Western & Southern Open ATP Masters 1000 event in Cincinnati, GameOn, an industry-leading ChatOS engagement platform that helps premium content owners and brands improve their fan experiences, announced a partnership with ATP Media to deliver ...

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The NLL & IMLCA Announce Strategic & Historic Partnership

The National Lacrosse League (NLL) and the Intercollegiate Men’s Lacrosse Coaches Association (IMLCA) have officially announced a strategic partnership to help grow the game of lacrosse. As part of this historic collaboration, the NLL will partner at the IMLCA’s annual meeting in Baltimore Maryland and host an indoor pro-night where ...

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