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USTA, French Tennis Federation Look To Turn Marketing Green Into Red Clay Gold

2016Roland-Garros_Wawrinka_vs_Troicki Stiv94410

American tennis and red clay have not been the best of matchups over the years—A Williams sister here, a Roddick there, even a random Capriati—but overall U.S. success has been on hard surfaces and grass. Maybe that can finally start to change via a new business- supported partnership at the ...

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Equestrian Lifestyle Channel Set To Make Debut In Canada

RideTVHorse

Ride Television Network, Inc., (RIDE TV) and the Canadian Radio-television and Telecommunications Commission (CRTC) have announced that RIDE TV will be added to the list of non-Canadian programming services and stations authorized for distribution in Canada. RIDE TV will be the first network of its kind in Canada and will ...

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Where is Twitter Streaming Making An Impact In Sports? How About Lacrosse?

loyolalax

There was huge buzz around Twitter’s mega partnerships with leagues like the NFL and how the live streaming of games on the platform will be transformative. While there is no doubt those partnerships are still evolving and have become a great conversation and marketing piece on what is already a ...

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‘Andre The Giant’ to Debut on HBO

Andre the Giant-Horiz

HBO Sports, WWE® and the Bill Simmons Media Group will produce ANDRE THE GIANT, a documentary film examining the life and career of one of the most beloved legends in WWE history. The ambitious and wide-ranging documentary film will explore Andre’s upbringing in France, his celebrated career in WWE and ...

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Yankees’ Sanchez Takes Mantle’s Vaunted No. 7 Topps Card

Sanchez-Horiz

New York Yankees star catcher Gary Sanchez, who hit 20 home runs in 53 games in his rookie season in 2016, may or may not be the next Mickey Mantle in the Yankees lineup. But the powerful 24-year-old is following in The Mick’s footsteps in another way for Yankees fans ...

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Hall of Fame Sportscaster Dick Stockton Launches New Podcast, Debut Tuesday

Stockton-Football

Hall of Fame sportscaster Dick Stockton will team with CRN International’s Collisions division to launch a sports podcast appropriately dubbed “Stockton!” The first episode featuring controversial baseball superstar Alex Rodriguez will debut on Tuesday. In the preview episode of “Stockton,” ESPN’s Jeremy Schaap turns the tables on the Stockton, and ...

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FITE Celebrates One Year Anniversary With 24 Hour Free Premium Programming

fite network

FITE, the programming network for viewing ring sports live, announced today that starting 8am EST Thursday February 9th, all Pay-Per-View programs on the FITE app will be available to watch free for 24 hours for existing and new FITE viewers globally. The promotion marks the celebration for FITE’s one-year anniversary ...

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AT&T AUDIENCE Network Greenlights “Religion of Sports” for Second Season

Religion of Sports

On the heels of a successful debut season, AT&T*AUDIENCE® Network gives the greenlight on a second season of “Religion of Sports.” The second season of the original documentary series will air later this year exclusively on DIRECTV, DIRECTV NOW and AT&T U-Verse. The show is executive produced by New England ...

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Baseball Season Begins with the Release of 2017 Topps® Baseball Series 1

Judd Apatow, John Goodman, Victoria Justice

Baseball season is back, and it begins with the launch of 2017 Topps® Baseball Series 1. Every year since 1952, The Topps Company, the exclusive trading card partner of Major League Baseball, has released its annual baseball card set that includes fan favorites, superstars, up-and-coming rookies and the recent addition ...

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Nickelodeon Gets In The Game To Give Kids All Access To Super Bowl LI

Nickelodeon's 26th Annual Kids' Choice Awards at USC Galen Center - Arrivals

Featuring: Nick Cannon
Where: Los Angeles, California, United States
When: 23 Mar 2013
Credit: FayesVision/WENN.com

Nickelodeon and the National Football League (NFL) are bringing kids into the huddle with brand-new content and exclusive coverage of the events leading up to Super Bowl LI in Houston, Texas, beginning Wednesday, Feb. 1. Nickelodeon’s on- and off-channel events include Superstar Slime Showdown at Super Bowl, a one-hour original ...

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