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CBS Sports And Tough Mudder To Broadcast More Tough Mudder X Programming In 2018

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CBS Sports and Tough Mudder, Inc., a leading sport, active lifestyle and media brand, have expanded their Tough Mudder X partnership to broadcast the competition on CBS three consecutive weekends this July.   Based on the success of the inaugural 2017 event, Tough Mudder has expanded to include two Tough Mudder X Opens with qualifying rounds ...

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Barstool Radio Channel Launches on SiriusXM Wednesday

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Barstool Radio, the new 24/7 channel available exclusively on SiriusXM, will launch on Wednesday, January 17, as the radio home for Barstool’s funny, irreverent and unfiltered approach to covering sports, men’s lifestyle, popular culture and more.  Subscribers nationwide can tune in to Barstool Radio on SiriusXM on satellite radios (Power 85) ...

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Nickelodeon, John Cena Prep Kids Choice Awards, Other Projects

NIck-Spotless

Nickelodeon announced today that WWE Superstar John Cena is returning to host the 2018 Nickelodeon Kids’ Choice Awards for the second time, while also breaking new ground at the network with two firsts: Cena will get into character by lending his voice to an original villain named Baron Draxum in the brand-new 2D ...

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eSports.Com – a Major eSports Platform is on its Way

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With an extensive perimeter advertising at the top match of the Bundesliga, Bayer 04 Leverkusen vs FC Bayern Munich on Friday (Kickoff 20.30 CET), eSports.com will officially launch its new platform. The new platform has aspiring goals: eSports.com wants to become the biggest eSports portal in the world. A portal for ...

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NextVR and WWE® Bring Fans Closer to the Action with Virtual Reality

Wrestlemania (Megan Elice Meadows)

NextVR, the leader in broadcasting live events in virtual reality, and WWE today announced a new partnership to bring fans unique WWE experiences in virtual reality, featuring highlights from select 2018 WWE special events. The virtual reality experiences will be approximately 10 minutes in length and available for free to ...

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Overwatch League™ and Twitch Sign Landmark Multi-Year Media Rights Deal

Overwatch League

Today the Overwatch League™ and social video service Twitch announced a historic esports media-rights partnership, ensuring that every match of the world’s first major global city-based esports league will be readily available to fans across the globe. The first match of the Overwatch League’s inaugural season goes live on Twitch this Wednesday, ...

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USA Today Network To Livestream AFCA Awards Tonight

NIck Saban (credit Carol M. Highsmith)

The USA TODAY NETWORK, part of Gannett Co., Inc. (NYSE: GCI), will host the first ever livestream of the American Football Coaches Association Awards Show (AFCA) and green carpet on Tuesday, January 9 beginning at 6:00 pm ET from Charlotte, N.C. The event will air live on USA TODAY.com and on USA TODAY ...

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Hisense, FOX Sports All-Access Coverage of the 2018 FIFA World Cup

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Hisense, a global technology leader and an Official Sponsor of the 2018 FIFA World Cup™, today announced a strategic partnership with FOX Sports to bring Hisense consumers an enhanced World Cup viewing experience, leading up to and during this summer’s 2018 FIFA World Cup™.  Hisense will offer consumers the FOX ...

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Folgers® Brand Launches “Here’s To Coaches” Campaign

U.S. Olympic cross country skier Jessie Diggins, on behalf of Folgers. (PRNewsfoto/J.M. Smucker Company)

Folgers®, proud sponsor of Team USA since 2013, today launched its Here’s to Coaches™ campaign for the PyeongChang 2018 Olympic and Paralympic Winter Games, which recognizes coaches who are invested in helping athletes achieve their Olympic glory – one morning at a time, one cup at a time. No one gets to ...

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P!NK To Sing The National Anthem At Super Bowl LII On NBC

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International superstar P!NK will sing the National Anthem as part of Super Bowl LII pregame festivities at U.S. Bank Stadium in Minneapolis on Sunday, February 4, the NFL and NBC announced today. The performance will be televised live on NBC prior to kickoff. The Super Bowl is annually the most-watched television program. P!NK’s performance of ...

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