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‘Food Week’ Continues On MSG Networks This Week

Food Week MSG

Move over, Bobby Flay! MSG Networks has a full week of food-themed programming, highlighting Knicks, Rangers, Islanders and Devils players and execs and MSG Networks on-air personalities in fun segments. From their announcement: Viewers will get to watch Knicks forward Bobby Portis go behind the counter to create a sandwich ...

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beIN SPORTS Launches Free Streaming Channel beIN SPORTS XTRA

BeInSportsXtra Action

beIN SPORTS, the world-class sports network, announced today the US launch of beIN SPORTS XTRA, a free English-language network offering live sports, news, analysis and highlights that brings hardcore and casual viewers closer to the game. beIN SPORTS XTRA will amplify brand awareness with its unlimited scale, and will allow ...

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Study Reveals Findings On Female Interest In Soccer

Unsplash/Jeffrey F. Lin

Gilt Edge Soccer Marketing, the leading soccer-specific brand marketing agency, today released proprietary findings on female interest and engagement in soccer in the United States. Insights provide brand marketers with a greater appreciation for soccer’s unique connection to the female consumer. Among its many findings, the Female Passion Report revealed that: 28 percent ...

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NASCAR and NBC Sports To Launch ‘TrackPass On NBC Sports Gold’

trackpass

NASCAR® and NBC Sports have teamed up to launch TrackPassTM on NBC Sports Gold, a new streaming product representing NASCAR’s most significant undertaking in the direct-to-consumer space. Set to launch in early December, TrackPass on NBC Sports Gold builds off the foundation set by FansChoice.tv and immediately becomes the most robust live and on-demand ...

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Ben Affleck To Star in Hoops Film ‘The Way Back,’ Releasing In March

wayback Poster Square

Looking to join the pantheon of classic basketball-themed films (Hoosiers, Glory Road and Coach Carter come to mind, though it’s been a while since a really good one has come out), Ben Affleck is set to star in The Way Back, due in theaters from Warner Bros. in March. In ...

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From Lambeau To Rodgers, New Packers Book Has It All For GBP Fans

Greenbay_packers_1921

Green Bay is, in a word, unique among NFL cities. Besides having a few hundred thousand or a few million or so fewer residents in its metropolitan area, it’s the one holdover from a very different time in pro football’s history. And with the 100th anniversary of the then-Acme Packers, ...

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Aaron Donald Grows His Investment Footprint Into Nutrition

AD-Ready

A recent Front Office Sports story talked about how the Rams’ Aaron Donald is quickly becoming the face of the NFL from a marketing side. Pizza Hut, Dick’s Sporting Goods, Electronic Arts, Dr. Teal’s and electric car maker Karma Automotive have all lined up to join the team of the two time NFL Player ...

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Ticketbud Partners with the American Basketball Association

ABA

The American Basketball Association was relaunched in 1999 and now includes over 150 teams across the United States. Traditionally ABA game tickets have been sold locally offline or as cash sales at the gate, limiting the ability of teams to grow their fan base and ticket sales. Each year the ...

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San Diego Seals To Host Historic National Lacrosse League Game In Las Vegas

Salty-Vegas-2

The San Diego Seals announced today that the team will play host to the Colorado Mammoth at Orleans Arena in Las Vegas on Saturday, February 1, 2020 marking the first game in National Lacrosse League history to be played in Las Vegas, on what is traditionally the biggest sports weekend ...

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‘World’s Fastest Gamer’ Launches YouTube Series On Lets Go Racing Channel

WFG BTS

Torque Esports Corp., formerly Millennial Esports Corp., The innovative World’s Fastest Gamer #GamerToRacer competition, today launches a behind-the-scenes YouTube series with leading motorsport and gaming channel, Lets Go Racing. World’s Fastest Gamer took ten of the greatest esports racers from around the world to the US for a 12-day non-stop ...

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