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Tag Archives: ncaa

Conference USA First To Take A Deep Dive In Influencer Marketing

The age of the athlete as brand endorser without middle man, or agency is continuing to grow, and now it’s expanding even deeper into the intercollegiate world. On Tuesday Conference USA (C-USA) took a pretty bold leap to show how their athletes can be effective ambassadors by becoming the first ...

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SiriusXM To Launch ACC, Pac-12 Channels

SiriusXM has partnered with the ACC and Pac-12 for league-specific channels to launch in 2018, as announced today by the satellite radio provider and the conferences. SiriusXM ACC Radio will launch early in 2018 and be available exclusively to SiriusXM subscribers via select SiriusXM satellite radios (channel 371) as well ...

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