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Tag Archives: olympics

Mikaela Shiffrin: Peak Season, A Documentary On The Woman Behind The Wins, Debuts Monday On NBCSN

MIKAELA SHIFFRIN

Exactly 10 days before all eyes are focused on the 2018 Olympic Winter Games, NBCSN presents an inside look at alpine skiing sensation Mikaela Shiffrin (@MikaelaShiffrin) and her journey to PyeongChang, South Korea, with Mikaela Shiffrin: Peak Season. The 60-minute documentary, featuring exclusive one-on-one interviews and self-captured moments, debuts Monday, Jan. 29, at ...

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NBC Olympics Produces Original Series To Preview Winter Olympics

Mikaela_Shiffrin_ad_Andalo_nel_2012-HORIZ

NBC Olympics has produced a two-part original series in advance of its 2,400 hours of coverage of XXIII Olympic Winter Games from PyeongChang, South Korea, this February. The series will stream on Netflix, the world’s leading internet entertainment service, and will profile Olympic gold medalists Shaun White, Mikaela Shiffrin and Lindsey Vonn, among others. ...

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Folgers® Brand Launches “Here’s To Coaches” Campaign

U.S. Olympic cross country skier Jessie Diggins, on behalf of Folgers. (PRNewsfoto/J.M. Smucker Company)

Folgers®, proud sponsor of Team USA since 2013, today launched its Here’s to Coaches™ campaign for the PyeongChang 2018 Olympic and Paralympic Winter Games, which recognizes coaches who are invested in helping athletes achieve their Olympic glory – one morning at a time, one cup at a time. No one gets to ...

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NBCSN, CNBC & USA Network To Carry More Than 450 Hours Of PyeongChang Winter Olympics Coverage

NBC pyeongchang

NBC Olympics will again utilize fully-distributed NBCUniversal cable channels NBCSN, CNBC, and USA Network to televise more than 450 hours of coverage of the XXIII Olympic Winter Games this February from PyeongChang, South Korea. NBCSN will serve as the cable home of the PyeongChang Winter Olympics, televising 368.5 hours of coverage, including 10 days of ...

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How Many People Will Watch A Rugby Match Online? Millions.

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We keep hearing more and more about how niche sports are engaging better than traditional team sports in the digital space. lacrosse has grown its audience and now it looks like rugby is as well. United World Sports, the owner and operator of the largest annual rugby events in the ...

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As Olympics Approach, Who Are The Athetes Engaging The Best?

Amanda Kessel

We are now LESS than 100 Days to the start of the Winter Olympics, so it is interesting to see as brands engage who are the athletes who are making the difference in their social space. Some casual fans are bemoaning the lack of NHL stars at the Games, but ...

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Rugby Keeps Growing As China, Ireland Sevens Make First-Ever Trip To The US

BeinSports-Rugby2

The interest and positive mojo for rugby kept going this week, as the International Olympic Committee announced that the game of rugby sevens will continue in the programme through at least the Paris Games in 2024, with US officials hopeful that the growth in the States will bolster support even ...

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Phelps To Be Honored With Legend Award At Nickelodeon’s Kids’ Choice Sports 2017

Phelps

American competitive swimmer and most decorated Olympian of all time Michael Phelps has been chosen by Nickelodeon to receive the Legend Award at this year’s Kids’ Choice Sports 2017. Phelps, who has garnered 28 total medals, will receive the award in recognition of his world record-breaking achievements, unrivaled talent and ...

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Beat The Streets Wrestling Presents Annual Awards At Annual Benefit; $1.2 Million Raised

BTS 2017 Youth Match, credit Robert Preston

Seven area student-athletes and five coaches were honored Wednesday night at the annual Beat the Streets benefit, following the freestyle matches in Times Square that afternoon and evening. A total of $1.2 million was raised for the organization, which works directly with the New York City Department of Education in ...

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2017 Beat The Streets Benefit To Stream Live On FloWrestling Wednesday, May 17

floWrestling

For the third straight year FloSports is excited to announce that FloWrestling (www.flowrestling.org) will once again live stream the Beat The Streets New York City event, Wednesday, May 17, from Times Square. This year’s event will feature wrestlers from three Beat the Streets’ city programs in addition to the featured ...

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