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Tag Archives: opendorse

NFLPA Embraces Player-Driven Marketing with Renewal of opendorse Partnership

The NFL Players Association (NFLPA), via its licensing and marketing arm, NFL Players Inc., and opendorse, the leading athlete marketing platform that helps the biggest brands in sports share content on social, today announced the renewal of their five-year partnership. The agreement will extend opendorse ­as the social media activation partner ...

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Conference USA First To Take A Deep Dive In Influencer Marketing

The age of the athlete as brand endorser without middle man, or agency is continuing to grow, and now it’s expanding even deeper into the intercollegiate world. On Tuesday Conference USA (C-USA) took a pretty bold leap to show how their athletes can be effective ambassadors by becoming the first ...

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New Funding Opens Doors For opendorse

Last week we had a nice little Olympic influencer summary from opendorse, who we had not dealt with much in the past. Today they have even more of a reason for taking notice as they continue to grow their business. The Nebraska based company, which works with over 2,400 athletes ...

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As Olympics Approach, Who Are The Athetes Engaging The Best?

We are now LESS than 100 Days to the start of the Winter Olympics, so it is interesting to see as brands engage who are the athletes who are making the difference in their social space. Some casual fans are bemoaning the lack of NHL stars at the Games, but ...

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