Sports Media Report
America’s Boating Channel™, the U.S. Coast Guard funded boating safety and boater education video service, produced by United States Power Squadrons® (USPS), has entered into an agreement with the National Safe Boating Council (NSBC) to include seventy NSBC safe boating videos in America’s Boating Channel’s new smart TV offerings, including public service messages promoting the NSBC’s Safe Boating Campaign, Boat On Course, Get Connected, and other programs.
The announcement was made by America’s Boating Channel’s Vice President of Business Development, Kathy Strachan, and Peg Phillips, National Safe Boating Council’s Executive Director.
“The NSBC’s annual National Safe Boating Week and its ongoing Safe Boating Campaign, which encourages recreational boaters to wear life jackets whenever underway, are synonymous with boating safety advocacy throughout the United States, and we are thrilled to expand our program line-up for both the on-demand app and continuous playing video channel with NSBC videos and public service messages,” said Kathy Strachan.
Peg Phillips added, “The National Safe Boating Council’s video library includes easy-to-understand tips and resources for new and experienced boaters. From knowing essential boating gear to choosing the right life jacket, and from understanding navigational aids to using an engine cut-off switch – this is great content for every boater to be prepared for a safe day on the water. We are excited to share these videos with America’s Boating Channel’s smart TV offerings.”
Strachan concluded, “America’s Boating Channel’s expansion from online and social media delivery of boating safety and boating education videos is now underway. We’re on track to become the first full-time television presence focused exclusively on boaters, with boating lifestyle, sports, news, and entertainment genres of TV programming. Launch dates for both the America’s Boating Channel smart TV on-demand app and linear video channel will be announced soon.”
