Sports Media Report
The National Basketball Association and SiriusXM have expanded their agreement to include additional streaming rights starting with the 2020-21 NBA season. The multi-year agreement will provide SiriusXM subscribers with the SiriusXM Premier Streaming Package access to live audio broadcasts for every NBA game. Subscribers with either a SiriusXM Premier or SiriusXM Essential Streaming Package will also get the exclusive 24/7 talk channel, SiriusXM NBA Radio.
SiriusXM streaming subscribers can access NBA content on the SiriusXM app on their mobile devices, at SiriusXM.com, and on connected devices and smart speakers. Fans with the Premier Streaming Package will now have access to 30 additional play-by-play channels on the SiriusXM app and at SiriusXM.com, each dedicated to carrying the official radio broadcast for each NBA team, making it easy for fans to find and listen to their favorite team’s announcers for every game. Schedules can be found at SiriusXM.com/NBAschedule.
Consumers with either the SiriusXM Premier Streaming or SiriusXM Essential Streaming Package can now access the 24/7 SiriusXM NBA Radio channel. The channel offers extensive and in-depth coverage of the NBA with a daily lineup of shows hosted by many former coaches and players as well as SiriusXM’s roster of insiders. Fans can stream SiriusXM NBA Radio programming anytime they want. Go to SiriusXM.com/NBA for more info on SiriusXM’s exclusive NBA programming.
Streaming access to NBA programming will continue to be available to SiriusXM subscribers with the SiriusXM All Access satellite service, who can listen on their SiriusXM radio in-vehicle and on the SiriusXM app.
Right now, SiriusXM is offering new eligible customers their first 3 months of the Premier Streaming Package for $1. Fees and taxes apply. See Offer Details and sign up at SiriusXM.com/NBATrial.
