Laureus Paul Rabil, the pioneering professional Lacrosse player, entrepreneur and co-founder & President of the Premier Lacrosse League, has become the newest Laureus Ambassador. The announcement comes following a visit Rabil paid to a New York Laureus grantee, Harlem Lacrosse, where he participated in drills and games with young students ...

Panini USA USA Baseball and Panini America, the world’s largest sports and entertainment collectibles company, today jointly announced a second long-term extension of their exclusive licensing agreement which began in 2012. The extension continues Panini America’s status as the Official Baseball Card of USA Baseball and grants Panini America exclusive ...

Jermaine Samuels (Steve Cheng, Bruin Report Online) SiriusXM will offer subscribers comprehensive coverage of this weekend’s Women’s and Men’s Final Four and National Championship games with live play-by-play plus on-site broadcasts from Minneapolis and New Orleans. SiriusXM will air Westwood One’s live broadcasts of the Women’s Final Four games on ...

Aaron Judge (Flickr/apardavila) Today, Capital One announced it is a new official partner of Major League Baseball (MLB) as the league’s Official Bank and Credit Card Partner, as well as the presenting sponsor of the World Series, North America’s most historic team sports championship. This multi-year sponsorship agreement will bring ...

Little Rookies Youth Athletes United, the 291-unit multi-brand youth sports franchisor behind Little Rookies Baseball, Soccer Stars, Amazing Athletes, TGA Premier Sports, and JumpBunch, announces a new partnership with former Major League Baseball All-Star Ben Grieve.  As a brand ambassador, Grieve will help to impact Little Rookies Baseball, Amazing Athletes, and JumpBunch franchisees through local ...

For Soccer Ventures For Soccer Ventures (FSV), the largest independent soccer media and experiences company in the United States, has established a first-of-its-kind Preferred Partnership with The American Outlaws (AO), a 20,000-member organization dedicated to supporting U.S. Soccer women’s, men’s, youth, and extended national teams. This partnership provides AO access ...

credit: mik123je SiriusXM announced today that it has added several acclaimed voices to its broadcast team for the 2022 Masters Tournament, April 7-10. Mike Tirico will be the lead play-by-play voice. World Golf Hall of Fame member Curtis Strange and Steve Melnyk, who combined have competed in more than two ...

Major League Rugby Major League Rugby (MLR) announced today that it has appointed the world’s leading fan data specialists – PumpJack Dataworks – to develop a new, custom data infrastructure built entirely around fan engagement. This ground-breaking fan databank will become the engine to enable greater commercial and audience growth for the ...

credit Brian Gyss Following two recent ‘BetCasts’ in February, MSG Networks will now air a sports betting-focused simulcast for three additional Knicks games this month that features game commentary and analysis through the sports betting lens, starting tonight for the team’s game against the Wizards (and then on 3/28 and 3/30). ...

Live Fast Motorsports (LFM) and CELSIUS announced on Feb. 16, 2022, their second-year partnership for the 2022 NASCAR Cup Series racing season. Today the two companies announced that CELSIUS will be the primary sponsor for LFM at Atlanta Motor Speedway, Sun. Mar. 20, for the Folds of Honor QuikTrip 500 ...