Recent Posts

CBS Sports and Tough Mudder Expand Broadcast Partnership

CBS Sports and Tough Mudder, Inc., a leading sport, active lifestyle and media brand, have expanded their multi-year media partnership to debut all Tough Mudder programming on the CBS Television Network. CBS will broadcast seven shows this year beginning July 22. The deal features the launch of the new sports ...

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Spider-Man, NBA Fan: Sony Pictures And ESPN Team Up For Four Innovative Spots Airing During NBA Finals

When fans tune into the NBA Finals on ABC, they’ll be joined by two superfans – superheroes Peter Parker/Spider-Man and Tony Stark/Iron Man. In advance of the July 7 release of “Spider-Man: Homecoming,” this summer’s most highly anticipated movie, ESPN CreativeWorks and Sony Pictures have collaborated on a series of ...

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NBA Legend & Basketball Analyst Steve Smith Joins David Stern & Others On Investment Team For SportsCastr.Live, Recently Announced Video Platform for Sports

As the landscape of sports broadcast continues to shift, 14-year NBA veteran and current NBA TV studio analyst Steve Smith has joined forces with the prestigious team of sports executives behind SportsCastr.Live, a pioneering video platform that redefines what it means to ‘call a game.’ The live streaming platform – ...

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