Sports Media Report
What price will college basketball fans pay to attend the Final Four? For some, not that much if a new platform that recently launched does what it is supposed to.
The program is called Select Four, and it was created by the folks at Dallas based TickAssure!. The plan allows fans to choose the four teams they think will advance to the semifinal round of the NCAA Tournament, and if they get their brackets right TickAssure!. will reimburse a fan up to $1,500 to go into the secondary marketplace and purchase tickets for the weekend in Houston. The platform is underwritten by multiple underwriters, including Lloyd’s of London, Houston Casualty Company, and other A.M. Best “A” or better rated insurers.
“TickAssure!’s enduring mission is to provide the everyday sports fan an opportunity to once again have access to big-time championship events without having to mortgage their futures in the process,” said Todd Armstrong, founder and CEO of TickAssure! in a release Monday. “It wasn’t very long ago that fans could afford to take their families to these elite games and experience the thrill of a lifetime when their team played for rare championships. But, more and more, the average fan has become priced out of the biggest games of the season due to escalated ticket prices.”
The current price for Select Four Protection Plans are currently set at $12.67 and will fluctuate regularly as more teams are eliminated from contention, thus increasing the chances of a particular team participating in the event. TickAssure! Protection Plans are priced by the worldwide surety market based on many market factors and TickAssure!’s proprietary TickAssure! Championship Index. Fans can also purchase individual teams as well, with some selling for as little $11, with the same payoff should Cinderella deliver.
Fans can find the most updated Select Four Protection Plan pricing and can purchase their Protection Plans online at www.tickassure.com/selectfour. Fans can also visit www.tickassure.com for additional TickAssure! products and pricing.
Your brackets just got that much more valuable.
