Sports Media Report
Entravision Communications Corporation (NYSE : EVC ), a diversified global media and advertising technology company serving Latino consumers, today announced that it has renewed its NFL agreement for three more years, and will be the official NFL Spanish language radio broadcaster for Sunday Night Football through the 2020 season.
This season, Entravision will broadcast 17 Sunday night games, the Kickoff and a Thanksgiving Day Thursday game, and 5 AFC Playoff and Championship games, in 20 markets through 17 of its owned and operated stations and 7 affiliate radio stations. As part of the extended agreement, Entravision will also broadcast Super Bowl LIV in 2020 and Super Bowl LV in 2021.
Sunday Night Football coverage kicks off at 4pm PT with Entravision’s Pase Completo, a 75-minute pregame show followed by the live game broadcast and a post-game analysis. The show will be co-hosted by veteran sports experts, Ricardo Celis and Tony Nuñez. Ricardo, who was a quarterback in Mexico, possesses a true love of football and Tony brings insightful play-by-play analysis that comes from his sharp analytical skills and passion for the game. Pase Completo will offer Fantasy Football flash stats, NFL stats update, guest interviews, fan predictions and key game strategies by the teams.
“Hispanics are truly NFLeros and actively engage with their teams during both the pre and regular-season. We’re excited to be part of the football excitement and to connect with the Latino community by partnering with the NFL to provide Spanish-language radio broadcasts for the next three seasons,” said Jeffery Liberman, Entravision’s President and Chief Operating Officer.
“Our NFL coverage provides advertisers with new opportunities to tap into our growing and loyal fanbase and their enthusiasm for the NFL,” said Mario M. Carrera, Chief Revenue Officer of Entravision. “This multi-year agreement, combined with our Sunday pregame show Pase Completo, provides our stations with unique content that further differentiates their presence in the market with both listeners and advertisers.”
