Sports Media Report
Kitman Labs, the global enterprise SaaS platform providing the only single, centralized operating system for performance intelligence in the elite performance industry, today announced a new deal with ZoneIn – the most advanced evidence-based performance nutrition platform and app in global sport. ZoneIn currently serves over 20,000 athletes and 200+ performance specialists across pro, college and youth athletics. The ZoneIn platform will integrate directly with the Intelligence Platform from Kitman Labs, making their first party data related to nutrition and supplement management, instantly accessible to Kitman’s roster of sports and defense clients worldwide.
ZoneIn’s performance nutrition platform is currently used by EXOS and some of the biggest leagues in global sport, including the NFL, NBA, MLB, MLS, NHL, Premier League and NCAA for:
AI-driven nutrition management of Athletes
Personalized meal ordering and menu management
Integrated supplement management and inventory tracking
ZoneIn is joining the growing roster of premium data providers integrating with the Intelligence Platform, providing leagues and regulatory bodies, teams, clubs and defense organizations with a single, integrated platform built to unify thousands of single point solutions and provide a complete, holistic view of the athlete or service member.
“Kitman Labs is the leader in utilizing data in innovative and evidence-based manners to boost the health and performance of athletes. It is extremely exciting to partner with such a forward thinking organization and a company we have always looked up to,” said Kush Mahan, CEO and Founder of ZoneIn. “We are confident that the value that our unique integrated offerings will bring to organizations around the globe will be second to none.”
“Kush and his team at ZoneIn have built the best-in-class end-to-end dietician management platform and app in the industry and we couldn’t be more thrilled to announce this integration partnership. As the industry continues to grapple with the volume and velocity of data hitting them daily, we remain steadfast in our goal of providing the only single, centralized and fully integrated operating system in the market,” said Stephen Smith, CEO and Founder Kitman Labs. “Our technology has been designed to aggregate those data streams and convert them into actionable intelligence that supports the myriad operating and performance outcomes of our shared clients.”
This launch follows other recent business strategy moves Kitman Labs has undertaken. That includes the successful close of a $52M Series C funding round led by Guggenheim Investments, a global asset investment and advisory firm with more than $259 billion in assets under management and two strategic acquisitions of The Sports Office and Presagia Sports. The combined companies represent the industry’s largest network of elite and youth organizations (700+) and created the industry’s largest dataset of talent, performance, and medical data for all stages of the athlete lifecycle.
