Sports Media Report
FloSports and USA Wrestling are building on a decade’s long partnership with a four-year worldwide media rights extension. The agreement provides FloWrestling exclusive access to more than 160 live events and robust coverage of the sport across its digital and social channels through 2028. Through the partnership, USA Wrestling will continue to provide the public with access to world-class broadcasts and coverage of its events, teams and athletes.
As the National Governing Body for wrestling in the United States, USA Wrestling provides high-quality events for athletes of all ages in the many disciplines of the sport, which include folkstyle, freestyle, Greco-Roman and Beach wrestling.
“USA Wrestling is excited to extend its media partnership with FloSports for another four-year Olympic cycle. FloWrestling has provided high-quality coverage of USA Wrestling events over our two previous contracts. Our partnership with FloSports has played an important role in the growth of USA Wrestling and the entire sport. We look forward to building upon our past success as we work together to tell the story of USA Wrestling’s events, teams and athletes,” said USA Wrestling Executive Director Rich Bender.
Included in the deal are USA Wrestling’s premier national and regional events, including Final X, the U.S. Open, the Junior/16U Nationals, the Senior Nationals, the Women’s Nationals, the National Dual Meet Championship series, the World Team Trials Challenge Tournament and its many national championships and World Team Trials at the age-group levels.
FloWrestling’s world-class coverage is unparalleled in its depth and reach, annually delivering more than 1,000 livestream events, brackets and results for over 20,000 dual meets and tournaments, exclusive interviews and editorial coverage, podcasts, and award-winning original films and short-form video content. In the last year, FloWrestling content generated more than 31 million pageviews online and 127 million live minutes streamed. The FloWrestling social accounts gained nearly 500 thousand followers and earned nearly 800 million video views during the same period. It is the ultimate destination for coverage of folkstyle and Olympic-style wrestling at every level, from youth to high school to college to the World Championships and Olympic Games.
New to this agreement, USA Wrestling will integrate a FloWrestling subscription offer into its membership and event registration platforms, connecting USA Wrestling members and fans to its slate of regional and national championship events and delivering a seamless experience into the FloSports ecosystem.
“USA Wrestling is a key partner to our wrestling portfolio, allowing us to deliver world-class coverage of every level of the sport to our passionate audience. It is a major reason that we are the number one destination for wrestling fans across the globe. We look forward to building on our longstanding partnership to help grow the sport through dynamic coverage fans can’t find anywhere else,” said Travis Shives, FloSports GM of Wrestling.
