Sports Media Report
ShotTracker, the revolutionary AI-powered sports analytics platform transforming how teams capture and visualize performance data, today announced that it has expanded its relationship with the University of Central Florida, along with its growing number of women’s programs on the platform. UCF added Pulse, Scout, and MyVA to ShotTracker’s Helix system to significantly increase the utilization of technology in the player development process, their scouting, and their game planning.
“Women’s basketball continues to be an underserved market for the technology we can provide to give schools a much-needed opportunity on and off the court,” said Davyeon Ross, Co-Founder and President of ShotTracker. “UCF under Sytia Messer is the latest, but in no way the last, school to convert to our program as we head towards March Madness.”
ShotTracker partnerships added earlier this season include: the LSU, Indiana University, Murray State University, UNC Charlotte men’s programs and Brigham Young University, UNC Charlotte, Murray State University, University of Colorado, St. Bonaventure University and UCLA women’s programs. All of these added various elements of the ShotTracker offerings with Helix, Hype, Scout or Pulse systems, or upgrading their initial partnerships.
This news follows ShotTracker’s continued growth in 2026. That includes enhanced work with the Phillips 66 Big 12 Men’s and Women’s Basketball Championships and one of the largest expansions in recent company history as well as the July addition of FanThreeSixty as a new strategic partner. That expansion brings the number of ShotTracker partner schools to nearly 60.
