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TOGETHXR Expands Collaboration with WNBA’s Golden State Valkyries

TOGETHXR, the media and commerce company that originated the slogan “Everyone Watches Women’s Sports” (EWWS), today announced an enhanced partnership with the WNBA’s Golden State Valkyries. After teaming up last year, the two iconic women’s sports brands will celebrate their strengthened collaboration with a new, gray signature apparel item with Valkyries Violet print. In addition, the new product will debut during a special live recording of A Touch More: The Podcast with world-renowned athletes Sue Bird and Megan Rapinoe on Friday, Feb. 14 at the Valkyries Performance Center in Oakland.

The special live recording will feature women’s basketball royalty, while providing an event that continues to elevate the women’s sports conversation.

“TOGETHXR’s partnership with the Golden State Valkyries reinforces our focus to be a place where culture, lifestyle, and sports coverage all come together.” said Jessica Robertson, TOGETHXR Co-Founder and Chief Content Officer. “We are creating access to women’s sports conversations with context, experiences, and products that women’s sports fans desire.”

The new TOGETHXR gray apparel with Valkyries Violet print will be available for purchase on Friday, Feb. 14 online at shop.valkyries.comTOGETHXR.com, and at the Golden State Shop in Thrive City, the plaza surrounding Chase Center.

About Jerry Milani

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Jerry Milani is a writer and public relations executive living in Bloomfield, N.J. He has worked in P.R. for more than 30 years in college and conference sports media relations, two agencies and for the International Fight League, a team-based mixed martial arts league, and as a freelance professional. His PR clients have included Wizard World and FAN EXPO, which produce pop culture and celebrity conventions across North America, USA Wrestling, the National Lacrosse League, Strat-O-Matic Media, the Pacific Life Open and Pilot Pen Tennis tournaments and dozens of others. Milani is also the director of athletic communications for Caldwell University. He is a proud graduate of North Rockland High School and Fordham University and when not attending a Yankees, Rams or Cougars game can be reached at Jerry (at) JerryMilani (dot) com.

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