The market research team at Colling Media, a top-ranked national digital advertising and marketing agency, has conducted a nationwide survey to study the evolving adoption of streaming video services by viewers of NFL games. Key findings include: For viewers of NFL games, migration away from cable and satellite continues at a ...
Read More »2021: The Sports OTT Tipping Point – Deltatre Unveils Future of Sports Streaming Report
Deltatre today unveiled Where the Money is Going: The Future of Sports Entertainment, an unprecedented global analysis of the economics of OTT sport. The report reveals that sports operators worldwide are now spending 15% of their total budgets on OTT, meaning that by 2021 more than $6.8 billion will be invested ...
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