NTT, a global technology and business solutions leader, and Major League Baseball last week successfully conducted a Proof of Concept (PoC) with NTT’s Ultra Reality Viewing technology (URV) as part of their recently announced multi-year technology agreement making the Japan-based company an official MLB partner in the United States. This implementation ...
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NextVR, the leader in broadcasting live events in virtual reality, and WWE today announced a new partnership to bring fans unique WWE experiences in virtual reality, featuring highlights from select 2018 WWE special events. The virtual reality experiences will be approximately 10 minutes in length and available for free to ...
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One of the big questions about Virtual Reality is how fast will it adapt to the masses. Is it a training tool or is it experiential, and once you try it is it a must have? That’s a question marketers, especially around sports, are asking every day. Is it viable ...
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“Through our partnership with MLB, we’re taking sports entertainment to a new level as we continue to explore what’s possible with VR,” said Michael Schmier, vice president of content and services, Samsung Electronics America. “Now, with Samsung Gear VR, fans all over the world will be transported right into the ...
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Sports Media Report