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Kitman Labs, Iowa State Partner on Combined Medical Data and Performance Analytics Platform

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Kitman Labs, the global enterprise SaaS platform providing the only single, centralized operating system for performance intelligence in Sports, today announced that Iowa State University will be deploying Kitman Labs’ iP: Intelligence Platform across all men’s and women’s varsity sports. They become the third current Big 12 Conference school to partner with Kitman labs, joining Baylor University and Texas Tech University.

Iowa State University will use the platform to centralize and combine student-athlete medical and performance data, providing appropriate Departmental Staff with a secure, comprehensive and real-time view of all athletes from a physical and mental health and wellness perspective. The platform will also enable collaboration between staff in the design and execution of individual rehab and training programs to unlock student-athlete progress and performance.

Beyond compliance, the Performance Medicine solution being deployed at Iowa State will help inform decision-making around medical assessments, diagnosis, treatment and return to play strategies. Iowa State University joins approximately 80 other NCAA universities who are currently using the technology from Kitman Labs.

“Like many other NCAA universities – Iowa State understands the urgency and critical nature of monitoring the physical and mental well being of its student-athletes and to ensure it’s utilizing every tool and resource necessary to support the holistic development of those students during their college tenure, while also developing them for life after school – either inside or outside of Sport,” said Kitman Labs Founder & CEO, Stephen Smith.

“At Iowa State, we realize that ultimate success includes the ability to communicate and share relevant information across all departments that impact student-athlete health, performance, and well-being as well as incorporating the various aspects of sports science which can allow for more informed decision making,” said Mark Coberley, Iowa State’s Associate Athletics Director for Sports Medicine.

“We performed a lengthy analysis of our options to incorporate a system that allows us to meet this vision,” he added. “We needed an all-encompassing system that was sensitive to our particular needs, desired outcomes and nuances across departments. We believe Kitman Labs was the leader in this area and will provide solutions for our vision. We are extremely pleased to partner with them.”

Kitman Labs has an established track record of working with top teams and athletes across a variety of sports, including soccer, basketball, rugby, and American football. The company’s technology is being used by some of the world’s most elite collegiate sports organizations, such as Michigan State University, Clemson University, University of Colorado among many others.

This expansion into NCAA institutions follows other recent business strategy moves Kitman Labs has undertaken. That includes the successful close of a $52M Series C funding round led by Guggenheim Investments, a global asset investment and advisory firm with more than $259 billion in assets under management and two strategic acquisitions of The Sports Office and Presagia Sports, both made in the last two years. The combined companies represent the industry’s largest network of elite and youth organizations (700+) and created the industry’s largest dataset of talent, performance, and medical data for all stages of the athlete lifecycle.

About Jerry Milani

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Jerry Milani is a writer and public relations executive living in Bloomfield, N.J. He has worked in P.R. for more than 30 years in college and conference sports media relations, two agencies and for the International Fight League, a team-based mixed martial arts league, and as a freelance professional. His PR clients have included Wizard World and FAN EXPO, which produce pop culture and celebrity conventions across North America, USA Wrestling, the National Lacrosse League, Strat-O-Matic Media, the Pacific Life Open and Pilot Pen Tennis tournaments and dozens of others. Milani is also the director of athletic communications for Caldwell University. He is a proud graduate of North Rockland High School and Fordham University and when not attending a Yankees, Rams or Cougars game can be reached at Jerry (at) JerryMilani (dot) com.

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