Sports Media Report
SiriusXM and Major League Baseball announced today a five-year extension of their broadcasting agreement. SiriusXM has teamed up with MLB to deliver games to fans around the country since 2005, and will continue to air live play-by-play of every regular season and postseason MLB game, as well as select spring training and Spanish-language game broadcasts, through the 2028 season. SiriusXM will also continue to produce the exclusive MLB Network Radio channel, which delivers live, in-depth MLB talk and analysis 365 days a year.
All MLB games are available to SiriusXM listeners in their cars and on the SiriusXM app. Those listening on the SiriusXM app and in vehicles equipped with SiriusXM’s latest generation 360L platform get access to play-by-play channels dedicated to each of MLB’s 30 clubs. This ensures the listener can hear their favorite team’s announcers for every game, whether they are playing at home or on the road.
The new SiriusXM app, which will begin rolling out on December 14, will offer listeners a more personalized, easy-to-use, lean-back streaming experience that puts discovery at the forefront. A new centralized sports hub ensures fans never have to miss a game, with all the latest live broadcasts, dedicated league and team pages, start of game notifications and more.
“We’re very proud to continue Baseball’s rich history of reaching fans through their radios. Today, we’re delivering those fans the sounds of the game through SiriusXM’s state-of-the-art platforms in the car and on the SiriusXM app,” said Scott Greenstein, SiriusXM’s President and Chief Content Officer. “Being able to hear their team’s announcers is important to fans, and no matter where you are listening from across North America, you’ll get access to every team’s broadcast for every game on SiriusXM. Couple this with the best daily talk and analysis of the game on the MLB Network Radio channel and SiriusXM is a must-have for baseball fans, and will be for years to come.”
“The collection of MLB game presentations and content that has developed through our extended relationship with SiriusXM has been a powerful asset in making our game more accessible to fans wherever they are,” said Kenny Gersh, Executive Vice President of Media & Business Development, Major League Baseball. “The sounds of Baseball are an important part of our story and we’re proud to continue to work with SiriusXM as they advance and grow the MLB streaming experience for fans on their platforms.”
SiriusXM’s exclusive 24/7 MLB Network Radio channel features live daily talk programming covering MLB 365 days a year with a roster of hosts that includes former players, executives, managers and other baseball insiders.
The channel will broadcast live from the Baseball Winter Meetings happening next week (Dec. 3-6) in Nashville, TN. MLB Network Radio hosts on site will include former general managers Jim Bowden, Jim Duquette and Steve Phillips, former player Eduardo Perez, and baseball experts Jenny Cavnar and Mike Ferrin. Listeners will hear interviews with many of the executives and managers who are in town, and get up-to-the-moment news and analysis on free agents, trades and other offseason topics from Major League Baseball.
Additionally, Jake Mintz and Jordan Shusterman, hosts of SiriusXM’s popular Baseball Bar-B-Cast podcast, will be in Nashville capturing content and publishing daily podcasts.
