Sports Media Report
SiriusXM today announced its most extensive coverage to date for this year’s PGA Merchandise Show, the golf industry’s premier annual event, (Jan. 21-25) in Orlando, Florida. SiriusXM PGA TOUR Radio, SiriusXM’s exclusive 24/7 golf channel, will air more than 55 hours of coverage from PGA Show Demo Day at the Orange County National Golf Center and the PGA Merchandise Show at the Orange County Convention Center, giving listeners special access to one of the biggest events on the golf calendar that is otherwise not open to the public.
The SiriusXM PGA TOUR Radio channel is available to listeners nationwide on SiriusXM radios (Sirius channel 208, XM channel 92) and on the SiriusXM app. For more info on the channel, go to www.SiriusXM.com/SiriusXMPGATOURRadio.
SiriusXM’s coverage will begin with audio highlights from the annual PGA Teaching & Coaching Summit, which will give listeners exclusive access to insights on the game from many of the world’s foremost PGA Professionals, and will continue throughout the week with shows hosted by many SiriusXM PGA TOUR Radio hosts, including former PGA Tour pros and several of the game’s leading PGA Professionals. (See schedule below.)
SiriusXM will also present two special events from the PGA Forum Stage at the Convention Center. On Wednesday, Jan. 23 at 12 p.m. ET, Greg Norman, PGA will host a special Town Hall-style edition of his SiriusXM show, Attack Life Radio, in front of a live audience of show attendees. In addition to being one of the game’s greatest players, Norman has achieved remarkable success in his endeavors in golf course design and golf apparel, and he will share his insights into both the sport and the business of golf. The show will be recorded and will air on SiriusXM PGA TOUR Radio that day at 3 p.m. ET. (Also available on SiriusXM On Demand.)
SiriusXM’s annual “Teaching and Coaching Town Hall” will take place on the PGA Forum Stage on Thursday, January 24at 12 p.m. ET. It will feature several of the game’s most prominent PGA and LPGA Instructors who are also regular SiriusXM hosts – Michael Breed, PGA; Debbie Doniger; Hank Haney, PGA; Jim McLean, PGA; and Larry Rinker, PGA. The show will air nationwide on SiriusXM PGA TOUR Radio on Sunday, Jan. 27, at 11 a.m. ET (also On Demand).
“We’re very pleased to expand our coverage of this year’s PGA Merchandise Show. This event is always very informative and insightful for anyone who loves the game of golf, and while most of those fans are not able to attend in person, our coverage will make you feel like you are there,” said Scott Greenstein, SiriusXM’s President and Chief Content Officer. “The Show is always a terrific opportunity for us to showcase many of our great SiriusXM PGA TOUR Radio hosts who can be heard throughout the year.”
