News

One of the big questions about Virtual Reality is how fast will it adapt to the masses. Is it a training tool or is it experiential, and once you try it is it a must have? That’s a question marketers, especially around sports, are asking every day. Is it viable ...

While the rising sport of rugby in the United States continues to look for widespread brand support, one thing is for sure; if you are involved in the fast paced Olympic version of Rugby Sevens and are in the collegiate space, you will know Penn Mutual. The 150 year old ...

The Atlantic 10 Conference announced today the addition of 22 men’s basketball broadcasts on the Stadium network, the new, fully programmed, 24/7, multiplatform sports network with distribution across both the linear television and digital space. Stadium will air 20 regular season A-10 men’s contests nationally. Games will appear in over ...

Time Inc.’s (NYSE:TIME) Sports Illustrated has teamed up with Minute Media, parent company of digital publishing brands 90min, 12up and DBLTAP, for a new content collaboration to enhance SI’s global coverage of soccer on its digital platforms. Under the deal, 90min, the world’s largest and fastest-growing digital football (soccer) platform, will ...

As the new NFL, NBA, NHL – and fall TV – seasons get underway, fuboTV, the leading sports-first live streaming TV service in the U.S., passed the 100,000 subscriber milestone in September. Originally launching in January 2015 as a streaming soccer destination, fuboTV has – in less than a year ...

MLB Network’s telecast of the 13-inning ALDS Game Two thriller between the New York Yankees and Cleveland Indians on Friday averaged 3.2 million viewers and peaked with 5.3 million viewers during the final 18 minutes of the game from 10:00-10:18 p.m. ET, marking the network’s second-most watched telecast and highest ...

FITE TV this week announced the launch of its full-fledged channel on the ROKU streaming platform designed to provide direct access to FITE’s live TV programming and over 5,000 hours of video on demand (VOD) for fans of Mixed Martial Arts, Boxing and Pro Wrestling to explore and watch with the ...

YouTube and Major League Baseball today announced a multi-faceted partnership to drive fan excitement for the 2017 World Series, as well as showcase another way for baseball fans to watch the national pastime with a new cable-free, live TV service — YouTube TV. As part of the partnership, YouTube TV ...

Baseball fans have craved ways to commemorate the biggest and brightest moments of this year’s exciting MLB season and Topps NOW™ physical baseball cards continue to offer a unique collectible to celebrate those moments every day. The Topps NOW cards, available for only 24 hours exclusively on Topps.com and then ...

From acclaimed documentary film director Dana Brown (“Dust to Glory,” “On Any Sunday – The Next Chapter” and “Step Into Liquid”) and executive producer Bud Brutsman, comes “Dust 2 Glory,” the much-anticipated follow-up to “Dust to Glory,” which redefined the motorsports action documentary. “Dust 2 Glory” will showcase the 2016 SCORE World Desert ...