Industry leaders MVPindex® and Umbel® today announced the merger of the two companies, reinventing the way the entire sports and entertainment ecosystem – from brands and agencies to properties and talent – measures the value and impact of their digital marketing spend, including sponsorships and social media campaigns. The new entity will ...

The official documentary on the extraordinary life of groundbreaking ski filmmaker Warren Miller is nearing completion in 2018 by a production team led by Lorton Entertainment, BoBCat Studios, and O’Malley Creadon Productions. The film, directed by award-winning filmmaker Patrick Creadon and produced by Christine O’Malley and Jeff Conroy, contains the last on-camera interview with Mr. Miller before ...

musical.ly, one of the world’s most popular mobile platforms for entertaining short videos, has partnered with NBC Olympics to provide a variety of ways for fans to experience the XXIII Winter Olympics. Through content created by influencers and NBC Olympics, the partnership makes it possible for fans from afar to ...