News

The Professional Fighters League (PFL), the world’s only major mixed martial arts league, has reached exclusive multi-platform distribution agreements for 2018 with NBC Sports Group and Facebook. The new deal will allow approximately 300 million MMA fans worldwide to watch every PFL fight live on television, tablets, smart phones, and ...

New York Yankees star Aaron Judge continues to earn accolades as the reigning American League Rookie of the Year was voted to be Card No. 1 in 2018 Topps® Baseball Series 1 by thousands of fans as revealed exclusively on MLB Network today. Baseball fans can get the newest Topps ...

World Golf Hall of Fame member Fred Couples, the 1992 Masters Champion and a two-time PLAYERS Championship winner, is returning to the SiriusXM airwaves to host The Fred Couples Showexclusively on the SiriusXM PGA TOUR Radio channel.  The new season will premiere on Tuesday, January 30. The Fred Couples Show first debuted on SiriusXM in ...

Professional football will be reimagined when the new XFL kicks off in early 2020, Vince McMahon announced in a live stream event today. The XFL will deliver a fan-centric, innovative experience, including shorter, fast-paced games and a family-friendly environment, complemented by cross-platform viewing options and real-time fan engagement. Plans for the XFL ...

This week The World Surf League announced a streaming deal that was proclaimed to be “game changing” for… surfing… While it is still a bit of a head scratcher as to how surfing becomes mainstream in, say, Iowa or Nebraska, other niches sports aren’t that far off the mark in ...

Laureus USA and Nike today announced the launch of Sport for Good New York City (S4G NYC), a long-term commitment to improving the lives of underserved youth in the five boroughs of New York City through the power of sport. By bringing together nonprofit leaders, providing resources and facilitating collaboration ...

NBC Sports Group’s broadcast, cable, digital, and radio platforms will present nearly 100 hours of coverage on-site from Super Bowl LII, with PFT Live, The Dan Patrick Show, NHL Live and NBC Sports Radio all originating from Minneapolis, Minn., in the week leading up to the game. Daily live coverage on NBCSN begins Monday, Jan. 29, ...

Allstate Insurance Company, one of the country’s largest and most successful sports sponsorship brands, and RAM Racing, the leading endurance race producer in the country, announced a major three-year title sponsorship today through the creation of the newly-named “Allstate® Hot Chocolate 15k/5k®.” The partnership marks the longest sustained commitment by ...

This week TOPPS will issue its latest set of Olympic trading cards in advance of the Winter Games. TOPPS has been the official trading card partner for the U.S. Olympic and Paralympic teams since 2012, and this year’s set will showcase a record 50 athletes competing in Pyeongchang. The set ...

Exactly 10 days before all eyes are focused on the 2018 Olympic Winter Games, NBCSN presents an inside look at alpine skiing sensation Mikaela Shiffrin (@MikaelaShiffrin) and her journey to PyeongChang, South Korea, with Mikaela Shiffrin: Peak Season. The 60-minute documentary, featuring exclusive one-on-one interviews and self-captured moments, debuts Monday, Jan. 29, at ...