Recent Posts

NFLPA Embraces Player-Driven Marketing with Renewal of opendorse Partnership

The NFL Players Association (NFLPA), via its licensing and marketing arm, NFL Players Inc., and opendorse, the leading athlete marketing platform that helps the biggest brands in sports share content on social, today announced the renewal of their five-year partnership. The agreement will extend opendorse ­as the social media activation partner ...

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Comcast Unveils Winter Olympics Viewing Plans

Comcast today unveiled the most live, mobile and technologically advanced Olympics experience that will be available to Xfinity TV customers on the TV and across platforms for the Winter Olympics PyeongChang 2018. Following the success of the Rio Olympics, Comcast is rolling out a host of new features on Xfinity ...

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Overwatch League™ Opening Week Draws More Than 10 Million Viewers

The Overwatch League roared to life last week at the Blizzard Arena Los Angeles, with four days of intense competition between all 12 teams of the world’s first major global city-based professional esports league. Buoyed by a newly announced two-year deal with Twitch, the Overwatch League’s exclusive worldwide[1] third-party digital broadcast ...

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