Sports Media Report
A rash of injuries to several of the NBA’s top superstars has directly contributed to an early season dip in television ratings, according to research conducted by strategic consulting firm Altman Vilandrie & Company in partnership with MoffettNathanson. Overall, four of the top five players selected by NBA fans as favorites to watch ...
Read More »Altman Vilandrie & Company: NBA Ratings Decline Driven by Injuries to Top Superstars
