CBS Sports and Tough Mudder, Inc., a leading sport, active lifestyle and media brand, have expanded their Tough Mudder X partnership to broadcast the competition on CBS three consecutive weekends this July. Based on the success of the inaugural 2017 event, Tough Mudder has expanded to include two Tough Mudder X Opens with qualifying rounds ...
Read More »CBS Sports and Tough Mudder Expand Broadcast Partnership
CBS Sports and Tough Mudder, Inc., a leading sport, active lifestyle and media brand, have expanded their multi-year media partnership to debut all Tough Mudder programming on the CBS Television Network. CBS will broadcast seven shows this year beginning July 22. The deal features the launch of the new sports ...
Read More »Tough Mudder Continues Global Expansion with ESPN and Sports Media and Entertainment 360 Partnerships
Tough Mudder, Inc. announces global expansion deals with ESPN Media Distribution and Sports Media and Entertainment 360 (SME360) that furthers the brand’s global content reach and geographic event footprint. ESPN Media Distribution, the rights agency division of the global sports network, will represent Tough Mudder’s global video rights for the ...
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