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Hawk, Comaneci, Howard Featured As Laureus USA Announces 2019 Fashion Show Gala

Laureus USA this week announced details for the  second annual Laureus Fashion Show Gala on Tuesday, September 10 at Mercedes-Benz Manhattan, featuring star athletes and Olympians walking the runway to support Laureus’ mission to improve the lives of youth and unite communities through the power of sport. Athletes participating will include Skateboarding Pioneer Tony Hawk, ...

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Koepka Wins Inaugural PGA TOUR Aon Risk Reward Challenge

Brooks Koepka has earned his share of hardware over his career, and today the PGA TOUR‘s top-ranked player picked up another as he was officially presented with the inaugural Aon Risk Reward Challenge trophy—and accompanying $1 million prize—in Jersey City, N.J., as he prepares for The Northern Trust event at ...

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CBS To Air WTT Finals, Highlight Show Saturday

CBS will air highlights of World TeamTennis’ 2019 regular season and playoffs following an exciting 44th WTT season decided this past Saturday by a single game in a one-hour finals encore and season highlight show, “GEICO Presents World TeamTennis,” on Saturday, Aug. 10 at 1:30 p.m. ET/10:30 a.m. PT. Held ...

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Fan-Controlled Football League Tabs Tyson Team Owner

Today, the Fan-Controlled Football League (FCFL), the only professional football league where fans call the shots, including the plays themselves in real-time, announced legendary boxing champion Mike Tyson as the seventh Team Owner | Fan Captain to join the Owner’s Box. In addition to calling on fans to shape his team’s destiny – from ...

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New Venture Seeks To Better Use Data To Redefine The Customer Experience In Sports And Entertainment

So much of business today is rightfully focused on ROI, especially for the consumers. People, especially fans of things like sports and music and even movies and Broadway, have lots of choices on where to spend discretionary dollars, and if their experience isn’t great, they can frankly, go somewhere else. ...

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Gold Medalist Ledecky Dives Into ‘Built With Chocolate Milk’ Campaign

As the most decorated female swimmer of all time, Katie Ledecky is as real as they come. With three world records, 15 world championship gold medals, and five Olympic medals — all by the age of 22 – Ledecky is the definition of greatness. Her commitment to a rigorous workout, nutrition and ...

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Bodybuilding Legend Ronnie Coleman Launches YouTube Podcast

In the world of bodybuilding, there is no bigger name than eight-time Mr. Olympia Ronnie Coleman. Despite being retired from competitive bodybuilding for over a decade his popularity has never been higher. Just look at his social media numbers: 3.3 million followers on Instagram, 1.2 million on Facebook, 660 thousand ...

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Garmin Tabs Greg Norman As Global Brand Ambassador

Garmin International today announced a new partnership with golf legend and businessman Greg Norman to be its global brand ambassador. A two-time Open Champion, winner of more than 90 tournaments worldwide, and World Golf Hall of Fame member, Norman holds the distinction of defending his No. 1 position in the ...

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Genius Sports Group Appointed Serie A’s Exclusive Data Supplier For Betting

Genius Sports Group, a global leader in sports data technology, has been awarded the exclusive right to collect official Serie A betting data in stadia from the start of the 2019/20 season. The data will be captured using the Group’s advanced pitchside technology and instantaneously distributed as a live feed ...

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Media Providers Scramble To Capitalize On eSports Phenomenon

The rise of eSports is largely due to the vast extent of media platforms such as Twitch or YouTube. Previously, Twitch dominated the eSports media industry as many top players across various games live streamed on the platform. However, as the industry continues to ramp up, others want to get ...

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